Integrative Clinical Psychology · Greenville SC

Therapy that
goes deeper
than talk.

Greenville · Simpsonville · Spartanburg · Telehealth Nationwide

Real healing requires more than a 50-minute conversation. Dr. McKeithan combines evidence-based psychotherapy, neuroscience-informed interventions, and whole-person integrative care — addressing the mind, brain, and body together for lasting change.

Evidence-Based Modalities
EMDR TherapyTrauma
Cognitive Behavioral TherapyCBT
Dialectical Behavior TherapyDBT
Acceptance & CommitmentACT
Somatic AwarenessBody
Neurofeedback IntegrationEEG
Mindfulness-Based TherapyMBSR
Nutrigenomic WellnessGenetic
Our Therapeutic Approach

Therapy that treats the whole person
not just the symptoms.

"The most important thing we can do is understand what's happening beneath the surface — in the brain, the body, and the story you've been telling yourself."

Most therapy stops at the conversation. At BrainFit Studio, we go further. Dr. McKeithan integrates evidence-based psychotherapy with neuroscience, functional health, somatic awareness, and brain-based interventions to create treatment plans that address not just what you're experiencing — but why, and what your brain and body need to actually change.

This isn't a one-size-fits-all approach. Every client receives a personalized treatment plan built around their unique presentation, history, goals, and neurobiology.

EMDR
CBT
DBT
ACT
Somatic Therapy
Mindfulness-Based
Neurofeedback
Nutrigenomic Wellness
8+ mod
Therapeutic modalities integrated
1 plan
Personalized to your exact neurobiology
VA CCN
Provider for Veterans Region 3
PsyD +
Clinical Psychologist with neuroscience training
Counseling & Therapy Services

Specialized care for the
challenges that matter most.

From trauma recovery to couples work, TBI rehabilitation to ADHD treatment — every service at BrainFit Studio is delivered through an integrative, neuroscience-informed lens that goes beyond traditional talk therapy.

🛡️
Trauma Recovery & PTSD
EMDR-based trauma processing combined with somatic awareness and nervous system regulation. Particularly effective for combat trauma, complex PTSD, childhood trauma, and acute stress responses. We don't just manage symptoms — we help the brain process what it couldn't before.
🧠
ADHD Treatment & Support
Beyond medication management — integrated ADHD treatment combining cognitive-behavioral strategies, executive function coaching, neurofeedback training, and where appropriate, nutrigenomic supplementation to address the full neurobiological picture.
💑
Individual & Couples Counseling
Evidence-based individual therapy for anxiety, depression, life transitions, and emotional regulation. Couples work addressing communication patterns, attachment dynamics, conflict resolution, and rebuilding connection using emotionally-focused and cognitive approaches.
🧩
TBI Recovery & Cognitive Rehab
Specialized neuroscience-informed rehabilitation for traumatic brain injury, concussion, and acquired cognitive impairment. Combining cognitive rehabilitation techniques with neurofeedback, targeted supplementation, and functional brain training for measurable recovery.
😮‍💨
Anxiety & Mood Disorders
CBT, DBT, ACT, and mindfulness-based interventions for generalized anxiety, panic disorder, social anxiety, depression, and mood dysregulation. We identify the neurobiological roots — not just the symptoms — and treat accordingly.
🎖️
Veterans & First Responders
Specialized care for service members, veterans, and first responders dealing with combat trauma, moral injury, occupational stress, and the transition to civilian life. As a VA CCN Provider and combat veteran himself, Dr. McKeithan brings lived experience to this work.
What to Expect

Your path to healing —
step by step.

We don't believe in throwing you into the deep end. Every new client goes through a structured intake process that ensures your treatment is built on real understanding — not assumptions.

01
Free Consultation
A 15–20 minute call to discuss your goals, ask questions, and determine if BrainFit Studio is the right fit for you.
No Commitment
02
Comprehensive Intake
A thorough clinical interview covering history, presenting concerns, prior treatment, and goals. Where indicated, formal assessment is recommended.
Diagnostic Interview
03
Personalized Plan
A collaborative treatment plan tailored to your presentation — specifying modalities, session frequency, integrative components, and measurable goals.
Individualized
04
Ongoing Treatment
Regular sessions with consistent progress monitoring. Protocols are adjusted as you grow. Integration with neurofeedback, genetic testing, or CogniFit training added when appropriate.
Adaptive
The Integrative Difference

We combine therapy with everything
your brain and body need to heal.

Most practices offer talk therapy. BrainFit Studio offers a full integrative protocol — combining psychotherapy with neuroscience tools, functional health data, and brain training that creates the conditions for deep, lasting change.

🧠

Neurofeedback Integration

When appropriate, therapy is paired with neurofeedback training — directly targeting the dysregulated brainwave patterns underlying your presenting concerns. This combination accelerates results beyond what either approach achieves alone.

🧬

Nutrigenomic Genetic Analysis

SNP-level genetic testing identifies your unique neurochemical profile — methylation patterns, dopamine metabolism, inflammatory markers — allowing targeted supplement recommendations that support what therapy is doing in the room.

💊

Targeted Supplement Protocols

Based on genetic data and clinical assessment, personalized supplement protocols from professional-grade brands (Thorne, Orthomolecular, Designs for Health) address the biological substrate of mental health challenges.

🎮

CogniFit Cognitive Training

Between sessions, CogniFit digital cognitive training games reinforce the gains from therapy — building working memory, processing speed, and executive function in ways that generalize to daily life.

🥗

Nutritional & Lifestyle Guidance

Diet, sleep, exercise, and inflammation directly impact mood, cognition, and therapeutic outcomes. We provide evidence-based guidance on the lifestyle factors that either support or undermine the work being done in therapy.

📊

Psychological Assessment Integration

When diagnosis is unclear or a comprehensive cognitive profile would improve treatment, formal psychological assessment (ADHD battery, personality, cognitive testing) is integrated to ensure we're treating the right things.

Who We Work With

Counseling for every season
of life and struggle.

BrainFit Studio serves adults, couples, and adolescents in Greenville, Simpsonville, Spartanburg, and Upstate SC — and via telehealth to clients anywhere in the United States.

🧒
Adolescents & Young Adults
Identity struggles, academic pressure, anxiety, ADHD, social difficulties, and the transition to adulthood. Developmentally sensitive, neuroscience-informed care.
💼
Working Adults
Burnout, anxiety, performance challenges, life transitions, relationship strain, and the weight of carrying it all. Practical, effective therapy that fits a busy life.
💑
Couples & Relationships
Communication breakdown, trust repair, intimacy challenges, conflict cycles, and premarital counseling. Emotionally-focused and cognitive-behavioral approaches.
🪖
Veterans & First Responders
Combat trauma, PTSD, moral injury, hypervigilance, and the difficulty of transition. Dr. McKeithan is a combat veteran and VA CCN Provider — this is personal work, not just clinical.
🧩
TBI & Brain Injury Survivors
Cognitive rehabilitation, emotional processing, and rebuilding function after traumatic brain injury or concussion. Integrated with neurofeedback for maximum neuroplastic recovery.
🌿
Those Seeking Integrative Care
Clients who've done traditional therapy and want more — combining brain training, genetic insights, nutritional guidance, and evidence-based therapy in a single integrated plan.
Your Clinician

Dr. Matthew McKeithan —
Clinical Psychologist, combat veteran,
integrative practitioner.

Dr. Matthew McKeithan

PsyD · Clinical Psychologist · Combat Veteran

Dr. McKeithan brings a rare combination to his practice: the rigor of doctoral-level clinical psychology training, the depth of a combat veteran's lived experience, and the forward-thinking integration of neuroscience, neurofeedback, and functional health into psychological care.

He founded BrainFit Studio on the conviction that mental health treatment should do more than manage symptoms — it should address the neurobiological roots of suffering and equip people with the tools for lasting change. His integrative approach reflects that conviction in every session.

Trauma & PTSD ADHD Neurofeedback TBI Recovery Couples Anxiety & Mood
🎓

Doctorate in Clinical Psychology (PsyD)

Doctoral-level training in psychological assessment, evidence-based psychotherapy, and clinical supervision.

🏥

VA Community Care Network Provider

Credentialed VA CCN Provider for Region 3 — qualified to receive veteran referrals from WJB Dorn and Charles George VA Medical Centers.

🪖

Service-Disabled Combat Veteran

BrainFit Studio is a Service-Disabled Veteran-Owned small business. Dr. McKeithan served in combat and brings first-hand understanding to veteran mental health care.

🧠

Neurofeedback & Neuropsychology

Advanced training in EEG neurofeedback, qEEG brain mapping, neuropsychological assessment, and integrative brain-based treatment.

🧬

Nutrigenomic & Functional Health

Certified in nutrigenomic analysis and functional wellness protocols — integrating genetic data and targeted supplementation into psychological treatment planning.

Common Questions

What to know before
your first session.

BrainFit Studio is currently an out-of-network provider for most commercial insurance plans. We accept payment directly and can provide superbills for clients seeking reimbursement from their insurance carrier. For veterans, we accept VA Community Care Network (CCN) referrals. Payment plans and financing are available — see our Payments page for details.
Yes. BrainFit Studio offers HIPAA-compliant telehealth sessions for individual therapy, couples counseling, and certain assessment services. Telehealth is available to clients in South Carolina and select other states. In-person sessions are available at our Simpsonville SC office serving the Greenville-Spartanburg area.
Most therapy practices offer one or two modalities. BrainFit Studio integrates evidence-based psychotherapy with neurofeedback brain training, EMDR, genetic wellness testing, targeted supplementation, CogniFit cognitive training, and functional health guidance — all under one roof, built into a single personalized treatment plan. The result is care that addresses your neurobiology, not just your narrative.
Yes — and this is deeply personal work for us. Dr. McKeithan is a combat veteran and Service-Disabled Veteran-Owned business owner. BrainFit Studio is a VA Community Care Network (CCN) Provider for Region 3, meaning veterans can be referred through the VA system and receive covered services at our practice. We have specialized protocols for combat trauma, PTSD, moral injury, and the military-to-civilian transition.
Absolutely — and this combination is one of our most powerful offerings. Neurofeedback directly retrains the dysregulated brainwave patterns underlying many mental health conditions, while therapy addresses the psychological, relational, and cognitive dimensions. Used together, each modality enhances the other. Many clients begin with therapy and add neurofeedback once the foundation is established, or vice versa.
BrainFit Studio primarily serves adolescents (13+) and adults. For younger children (ages 6–12), our neurofeedback and ADHD assessment services are available, though full individual therapy services are focused on teens and adults. Contact us to discuss your child's specific situation and whether our services would be appropriate.

Ready to go deeper?

In-person counseling in Greenville, Simpsonville & Spartanburg SC — and telehealth therapy available anywhere in the United States. The first step is a free consultation.

Book a Free Consultation

BrainFit Studio provides integrative counseling and psychotherapy in Greenville, SC, Simpsonville, SC, Spartanburg, SC, and throughout Upstate South Carolina, with telehealth therapy available to clients anywhere in the United States. Services include trauma-informed therapy, EMDR, PTSD treatment, ADHD counseling, couples therapy, TBI rehabilitation, anxiety and depression treatment, and veteran mental health care. All services are provided by Dr. Matthew McKeithan, PsyD, a licensed Clinical Psychologist, combat veteran, and Service-Disabled Veteran-Owned business owner.

BrainFit Studio is a VA Community Care Network (CCN) Provider for Region 3, accepting veteran referrals from WJB Dorn and Charles George VA Medical Centers. Our integrative model combines psychotherapy with neurofeedback brain training, nutrigenomic genetic testing, targeted supplementation, and CogniFit cognitive training for comprehensive brain health outcomes. If you are searching for therapist near me Greenville SC, trauma therapy Simpsonville SC, EMDR therapist Upstate SC, ADHD counseling Greenville, veterans therapist Spartanburg, or integrative psychotherapy online — BrainFit Studio is here to help.

Get in Touch